Why Allu Arjun’s Pushpa is yet to break even in its home Andhra Pradesh: How cinema theatre ticket prices are affecting industry

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Vijayawada, January 05, 2021: The Andhra Pradesh government’s strict measures to ensure transparency in the business of cinema is threatening the survival of the film industry in the state. The government announced regulation of ticket prices earlier this year, which forced theatres to appreciably lower their ticket prices. While for multiplexes located in municipal corporation areas, the minimum ticket price was set between Rs 75 and Rs 250, in AC and non-AC theatres the prices range from Rs 20 to Rs 100. In gram panchayat areas, the tickets were set as low as Rs 5 according to the reports published in indianexpress.com.